Roxanne Mojica is a fashion model and creative director with a fierce individuality and love for art. She was kind enough to sit down with us and help us explore some of the differences and similarities between being a model and a creative director. She also shared with us her impressive story, and opinion on social media as an entrepreneur and influencer.
Mojica, who started modeling in 2014, on a whim, and had a life-changing experience at her first audition, tells us modeling goes “hand in hand” with being a creative director.
“Modeling is focusing on appearance and conviction when working but directing has so much more to it. You learn how to come up with ideas and poses to help other models. Also as ideas for shoots or recordings.”
Since that first audition, Roxanne has collaborated with hundreds of big name brands, magazines, and photographers. All these experiences showed Roxanne, who at the time was grieving her mother’s untimely passing, that this could be more than just a distraction. It could be a place of tremendous passion, and inner growth.
However, Roxanne’s journey and outlook wasn’t always a positive one. She tells us how she “gave up on herself, at a point of serious uncertainty, and later came to regret it.
“Four years ago, I took almost 2 years off of social media, deleted my other account and got a job in marketing which was more behind the scenes. I was very unhappy. I didn’t know what direction I wanted my life and career to go in. Now that I trusted my gut and chased after what I really want in life I can say it’s paying off. Looking back to 2017 I would have not thought I’d be here today.”
Of course now, Roxanne recognizes the immense role social media has played in her development as a model and creative director. Allowing her to get in contact with other creatives, social media also acts as Roxanne’s main booking gateway, letting new brands and artists discover her.
In her journey, Roxanne has also had her fair share of misconceptions, that she encourages new models to ignore. She tells us that while a lot of people assume “models work for free”, it’s actually a matter of finding good representation, and someone to handle your finances well.
Roxanne also encountered prejudice, with many people surprised at her keen interest in language arts, due to her profession. But she didn’t allow that to deter her one second. In the next few years, Roxanne looks forward to accomplishing more in the modeling world, and maybe even starting her own brand.
When asked for words of advice for aspiring models, she says:
“It sounds very cliché to say this but don’t give up. You are your biggest critic. When you think people aren’t watching you they are! You might have 10000 people that don’t believe in you, but you also have those people that are watching you, supporting you and being inspired by you!”
