Renowned Creative Director and founder of a thriving production company in Portugal, Alexandra List, exemplifies the pinnacle of innovation and artistic brilliance. Her unique style and exceptional client service have set new benchmarks in the industry. Let’s delve into an enlightening conversation with Alexandra and discover her journey, inspiration, and future aspirations.
Alexandra entered the industry with a commitment to provide a unique, creative approach and unrivaled service to her clients. As the founder of a production company, her primary role involves orchestrating a blend of creativity and business acumen to create extraordinary experiences. Her powerful leadership style places emphasis on harnessing collective expertise and building a cohesive team. Alexandra believes in the analogy of a clock mechanism for the filmmaking process, with each individual playing a vital role.
“The team’s success lies not only in their individual expertise but in their ability to work harmoniously together,” she explained, debunking the misconception that assembling a team of specialists alone can guarantee success.
For Alexandra, social media holds immense significance, serving as a window into her brand’s unique style, atmosphere, and essence. She emphasized, “It is our bridge to connect with the audience and reflect our brand’s soul.”
Reflecting on her accomplishments, she highlighted a film project about the life of Egon Schiele. Despite a limited budget, Alexandra’s team successfully recreated the essence of 1890s Austria. The project stands as a testament to her vision and an example of the unique perspectives she brings to photography.
In a world often obsessed with right and wrong moves, Alexandra shares a refreshing perspective about her journey, “Each step, including the mistakes, has shaped me into the professional I am today.” She believes her close-knit family upbringing nurtured her special talent for connecting with individuals on a personal level, a skill not often discussed but integral in her role as a leader.
Discussing work-life balance, Alexandra firmly believes in setting boundaries and prioritizing mental well-being, emphasizing that “a healthy work-life balance is essential for a happy life.”
When it comes to generating content, Alexandra turns to nature and real-life experiences. The beauty of the world around her provides a wellspring of inspiration, fueling her creative process. Her sense for fashion and style was ignited at a young age, with impromptu school runway shows marking the genesis of her journey in fashion.
Looking ahead, Alexandra envisions herself as the founder of a prominent agency in the next five years, aiming to help brands connect with their customers through a refined style and smart creative solutions.
Her advice to those embarking on a similar journey is simple yet profound, “Listen to your heart, never give up, and have faith in yourself. Seek out communities of like-minded individuals who are ready to embark on the journey alongside you.”
Expressing gratitude towards her supporters, she concluded, “Your enthusiasm fuels our passion for creating extraordinary experiences. Stay inspired and join us as we celebrate creativity together.” Alexandra List’s story serves as an inspiring testament to the power of creativity, persistence, and a well-knit team. Her journey and insights provide a roadmap for those aspiring to make their mark in the creative industry.
